Instagram Posts Are Going Public on Google — Here’s How to Take Advantage

For years, Instagram operated as a walled garden: Until now, individual Instagram posts (photos, videos, Reels and captions) were effectively hidden from Google/Bing crawlers, aside from some profile overviews and occasional hashtag pages. The majority of content was kept inside Instagram as search engines complied with its robots.txt and noindex guidelines. Search engines like Google […]

July 10, 2025

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